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I am glad to see more and more companies are starting to offer services that make life easier for smartphone users when we are out and about. Champion Spark Plugs is one of the the most recent companies to offer an end user service  for BlackBerry users. They do not have a quicklaunch icon but we will get the link added at under the Random and Shopping categories.

Press Release Excerpts:

Have you ever found yourself at your local hardware retailer without access to a printed catalog of spark plugs for your lawnmower, tractor, chainsaw, leaf blower or snow blower? Thanks to Federal-Mogul Corporation’s (Nasdaq: FDML) Champion® spark plugs brand, the right plug information is now available in a matter of seconds through most Web-enabled mobile phones.

Federal-Mogul has launched an interactive spark plug catalog designed specifically for the users of "smart" phones and other mobile devices. This convenient new lookup tool, available at, features product and application listings covering the full range of Champion small-engine spark plugs. Visitors to the new site can quickly identify the right Champion plug by type of equipment, Champion part number or through the part number of a competitive brand of plugs. Users also have the option to upgrade their .mobi search to innovative Champion EZ Start™ "One-Tug Plug" spark plugs, which maximize energy flow to help start small engines faster.

"Millions of lawnmowers, chainsaws, leaf blowers and other equipment take a lot of abuse and could benefit from new spark plugs and other tune-up items," said Brent Berman, data manager for the Champion brand. "Federal-Mogul is making the maintenance experience faster and easier through this highly accessible, user-friendly new Champion lookup capability."

Source (Press Release)

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