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Available beginning this football season

North American leader in sports wagering products, announced today that its wholly owned subsidiary, LEROY’S SPORTSBOOKS (LEROY’S), launches its mobile phone sports betting application, simply named the LEROY’S® APP©, and it will be available beginning this football season for Research In Motion (RIM) BlackBerry® users to legally bet on sports anywhere in the state of Nevada on their BlackBerry® mobile phones. The LEROY’S® APP© was developed with LEROY’S® sister company, Computerized Bookmaking Systems, Inc. (CBS), and with the help of BlackBerry’s Sports division.

The Nevada Gaming Control Board recently approved the LEROY’S® APP©, and it is currently available to BlackBerry® users on Sprint, AT&T, and T-Mobile, with other wireless carriers coming soon.

"The company spent more than a year planning and developing the new application," according to John English, Senior Vice President and spokesperson of the product for Las Vegas-based American Wagering, Inc. "The Nevada Gaming Control Board scrutinized the project with a very thorough lab investigation, which helped us in setting the bar for our security features. We have developed the first mobile phone betting application to be approved in Nevada. We feel strongly that the application will change the way people bet on sports. Convenience is critical in today’s society," says English.

"LEROY’S® APP© will offer the same array of sports bets including, straight bets, parlays, teasers, in game betting, contests, scores, and more," stated Vic Salerno, the company’s Chief Executive Officer. "We plan to unveil new, state of the art technologies in the coming months such as applications for the iPhone®, Droid®, and Windows-based mobile phones. We also plan to add our race book and unique fantasy sports features. We are making sports betting simple and fun. Everyone has a mobile phone. With the LEROY’S® APP©, if you want to place a sports bet sitting at a poker table, go ahead.  No need to check out any special equipment.  You are not limited to where in the casino you can make your bet.  Oh, you want to go home, go back to the office, or maybe you live in Reno, Lake Tahoe, Winnemucca, or Elko; no worries, you can make your bets there too.  The LEROY’S® APP© goes with you on your BlackBerry®.  That is the beauty of our product.  It’s real mobile wagering," added Salerno.

Source (Pr Newswire)

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